FREE Direct Marketing E-Guides
DietrichDirect is pleased to partner with some of the foremost leaders in the direct marketing and direct response industry. Our FREE E-Guides series brings some of the best current thinking and are offered to help you maximize your direct marketing potential. Our list of free articles is always growing and features topics about copywriting, design, strategy, customer relationship management, list targeting, website marketing, and more.
We actively encourage you to explore the rest of our website and visit partners' websites to further your direct marketing knowledge.
Copywriting
Write Magnetic Headlines With These 7 Tips - By Michel Fortin, President & CEO of The Success Doctor, Inc.
P.S.: Don’t Forget to Include This in Your Copy - By Michel Fortin, President & CEO of The Success Doctor, Inc.
Can Your Prospects Take An Oath? - By Michel Fortin, President & CEO of The Success Doctor, Inc.
Design
Direct Marketing Strategy
CRM
B2B & Sales/Marketing
Lists
Website Marketing
If you are looking for more generalized marketing information, here are links to some very good marketing-knowledge websites that cover general marketing from soup to nuts. These are excellent resources that you should definitely bookmark (THESE WILL OPEN IN SEPARATE WINDOWS).
OTHER GENERAL MARKETING SITES THAT WE LIKE:
- Marketing Sherpa lets you sign up for free marketing specific email letters.
- Marketing Profs has frequently changing articles and tutorials on a variety of marketing topics. Much of the content goes considerably beyond Marketing 101. This is a great site for all things related to the marketing discipline.
- SalesVantage carries a variety of marketing and sales articles by prominent practitioners. It also provides a newsfeed and directories.
- The Direct Marketing Association has listings of direct marketing research available, local associations, and more.
